This weekend is all about music and you don’t even need to venture out to the Coachella Valley to take part. April 16th is the fifth annual (fourth global) Record Store Day and it is being celebrated at more independent record stores around L.A. than we even knew existed. The limited-edition special releases and in-store parties and performances begin at midnight!
What’s so special about Record Store Day? Everything. Record Store Day is not merely an appreciation of indie music stores (whether vinyl- or CD-centric) and the lengths many go to to showcase and promote local bands and artists. It’s a celebration of the art of recording and packaging for retail and best of all, the true music fan’s lust for getting a hold of limited edition releases and one-offs. This year’s exclusives include a motherlode of special releases from the likes of Bad Brains, Daft Punk, Phish, Rolling Stones, Velvet Underground, Beastie Boys, R.E.M., Pinback and more.
This post was written by Rob Reed. He is the founder of MomentFeed, a location-based marketing, strategy, and technology firm.
Location technologies are transforming how we experience, navigate, and ultimately better our world. From the global to the local, here are #10Ways geolocation is a positive force for good.
Social media has changed the world. It has revolutionized communications on a global scale, and the transformation continues with every status update, blog post, and video stream. The global citizenry has become a global network.
Since becoming widely adopted just a couple years ago, social media has supercharged social action, cause marketing, and social entrepreneurship. Indeed, the true value hasn’t been the technology itself but how we’ve used it. Today, a second wave of innovation is defining a new era and setting the stage for change over the coming decade.
Mobile technologies will extend the global online network to anyone with a mobile device while enabling countless local networks to form in the real world. We’ve decentralized media production and distribution. We’re doing the same for energy. And we’ll continue this trend for social networking, social action, and commerce.
The combined forces of smartphones, mobile broadband, and location-aware applications will connect us in more meaningful ways to the people, organizations, events, information, and companies that matter most to us—namely, those within a physical proximity of where we live and where we are. Can location-based services (LBS) change the world? Here are #10Ways:
1. Checking in for Good: If Gowalla and Foursquare have taught us anything, it’s that people respond to simple incentives. By offering badges, mayorships, and other intangible rewards, millions of people are checking in to the places they go. Apps like Whrrl take this a step further and enable like-minded “societies” to form on a local basis. The next step is for these apps to add greater purpose by encouraging more meaningful checkins and offering corresponding badges and stamps, thus mapping the cause universe. Or for a dedicated app to be developed that rewards conscious consumption, social responsibility, and civic engagement. Yes, the CauseWorld app features a cause element, but it’s not about cause-worthy places.