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Jesus Christ! Local ‘News’ or Over-Cautious Infotainment?

Light posting lately as I take some time away from all things computerized and work on some other projects. But I can’t seem to get this one story out of my head. Thanks to Tony Pierce at LAist for the tip-off.

On Christmas Day 6pm newscast on KNBC Channel 4, NBC’s Los Angeles area affiliate, neither newscasters Ted Chen nor Kelly Mack uttered the word “Jesus” or “Jesus Christ” despite referring to “Christmas” 30 times.

This is among the most perverted reactions to the so-called holiday/christmas quasi-conundrum on the airwaves. If nothing else, it’s practically journalistic blasphemy to highlight a particular event without giving it’s historical, traditional, ideological, or fanciful background. Even if one could assume that the majority of Americans know what Christmas celebrates, (personally, I always forget whether it’s the birth, death, or rebirth), local broadcast news is drops the ball by failing to provide brief historical context — even if its “this is the third time in four days that Paris Hilton has gotten a DUI.” We Americans tend to forget very quickly (we re-elected George W. Bush, remember?).

HERE’s the Kicker: On the following day’s (12/26) 11am news, KNBC thoroughly and very appropriately explained Kwanzaa:

African-Americans are beginning the celebration of Kwanza. A parade gets way at noon in LA’s Crenshaw district. The seven-day long Kwanza holiday was founded back in 1966 as a way for African-Americans to reflect back on their ancestry and culture. It involves seven daily principals of unity, self-determination, work, responsibility, knowledge, strength, purpose, creativity, and faith. Participants in today’s Kwanza parade will march down Crenshaw Blvd. from Adams to Vernon.

Predictably, right wing bloggers are slamming the “liberal” media for all of these things and other instances of censorship that clearly violate First Amendment rights. But, seriously, this all makes me think we may be heading towards a bipartisan attack on Atheist fundamentalists.

Click here and listen to On the Media’s segment on reporting Atheism — it’s an eye-opener.

Andy Sternberg

Andy Sternberg is a digital strategist and marketing specialist with a focus on enhancing interactive and user experience through content and social media. He's been tweaking content and music-related websites since the '90s and has a Master's in Online Journalism. He's currently the head of Social & Digital Media at Rotary International. Find him on Twitter @andysternberg.

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