magazines – Andy Sternberg

National Geographic’s Plan for Digital Subscriptions, iPhone and iPad Apps for Everything

Andy Sternberg — Sat, 28 May 2011 17:10:30 +0000

National Geographic may be one of the longest-publishing magazine in history — first printed in 1888 — but that isn’t keeping it from taking a front seat in the industry-wide drive to innovate for the digital age.

From interactive iPad apps to games and plans for digital subscription plans, NatGeo is living up to its shiny reputation and building its brand across the web and new digital platforms in real time, winning numerous Webby awards in the process, including four this year.

I caught up with John Caldwell, president of National Geographic Digital Media and head of National Geographic Ventures at Digital Hollywood Spring 2011. Watch and find out what to expect later this year from National Geographic across all digital platforms.

Click here to see my other interviews from Digital Hollywood Spring 2011

Originally posted May 26, 2011 at LAist.

Three MF’in Cheers for The New Yorker Podcasts

Andy Sternberg — Tue, 16 Dec 2008 09:58:45 +0000

As a longtime New Yorker subscriber (that’s right, in print), you’d wonder why I’d bother with the podcasts as well. I can lay any questions to rest here. Each Monday (a few days before the issue lands in my mailbox) there is a lively, informed discussion with New Yorker Web editor Blake Eskin takes place in Out Loud that truly enriches the reading experience — a couple weeks back it was an actual sit-down beer tasting, this week was a personal interview with Zadie Smith, who contributed to the fiction issue.

But the killer, was aurally experiencing Hendrik Hertzberg’s column on Rod Blagojevich in which the narrator practically — blasphemically — acts out the following passage, which is never done justice in bleeps or even unadulterated print:

Blagojevichâ€”who had remarked of the Senate seat, â€œIâ€ve got this thing and itâ€s fucking golden, and, uh, uh, Iâ€m just not giving it up for fuckinâ€ nothingâ€â€”was not happy when told that no offers were forthcoming from anyone around â€œthis motherfucker,â€ as he referred to the President-elect: â€œFuck him. For nothing? Fuck him.â€

No really, listen to it:
[display_podcast]

A third great podcast falls haphazardly — it was initially the Campaign Trail and is now titled The Transition. Along with my daily listens (Buzz Out Loud, Rachel Maddow, Slate, etc) these truly awesome podcasts bring serious entertainment and value to my commute. Subscribe in iTunes, Google Reader or your favorite podcatcher via the links at http://www.newyorker.com/services/rss/summary#podcasts.

It’s almost like I don’t miss those New York Times Op-Ed podcasts anymore. Am I the only one who still misses those?

Sometimes Just Picking Up the Mail Can Make Your Feel Dumb

Andy Sternberg — Wed, 04 Jun 2008 16:40:07 +0000

Smart Mags Go Dumb in Today’s Mail, originally uploaded by revolute.

I had to laugh. Aren’t these supposed to be thinking-peoples’ rags?