Warner to Send Videos Thru YouTube

woutube is warner plus youtubeIn a potentially groundbreaking move for the music / entertainment industry, Warner Music Group is set to announce an deal to distribute copyrighted content through the video upload/download/streaming megahub, YouTube.

Details are still emerging, but interesting provisions have already been leaked regarding the preemption of inevitable remixing and mashing. YouTube has apparently developed royalty-tracking software that promises to “detect when homemade videos are using copyrighted material.” Somehow, the technology will enable Warner to maintain ownership control and “review the video and decide whether it wants to approve or reject it.”

“Technology is changing entertainment, and Warner Music is embracing that innovation,” said Warner Music Chairman Edgar Bronfman Jr. “Consumer-empowering destinations like YouTube have created a two-way dialogue that will transform entertainment and media forever.”

An interesting twist to a weekend that began with Universal Music Group’s head, Doug Morris, flat-out cursing out YouTube and similar Web sites as “copyright infringers.”

Read the entire A.P. article (source).

MORE: TechCrunch, PaidContent. Buy the rumor, sell upon the news?

UPDATE: NYT’s article quotes Sonific CEO Gerd Leonhard:

“The record companies are realizing their game is completely lost in terms of controlling the market,” Mr. Leonhard said. “Digital sales aren’t picking up as they should. If they don’t play ball now, they’re going to sit by themselves while everyone else is using their content for nothing.”

PLUS: Peter Kafka in Forbes on the adolescence of YouTube.

So You Wanna Be a War Journalist?

Here are a couple quick reasons why to consider thinking twice:

AP:

The U.S. military in Iraq has imprisoned an Associated Press photographer for five months, accusing him of being a security threat but never filing charges or permitting a public hearing…. One of Hussein’s photos was part of a package of 20 photographs that won a Pulitzer Prize for breaking news photography last year. His contribution was an image of four insurgents in Fallujah firing a mortar and small arms during the U.S.-led offensive in the city in November 2004.

Reporters Without Borders:

106 journalists and media assistants killed since the start of fighting in Iraq in March 2003, two still missing.

The moral of the story — don’t count on anyone having your back — even if you win a Pulitzer! (there are, of course, some exceptions).

Universal Threatens to Sue YouTube, MySpace

No surprise here. As if NBC/Vivendi/Universal is not already getting enough free pub and promotion from the UGC-oriented social networking and video sharing Web sites alone, now they’re getting double the love after threatening to sue YouTube and MySpace over copyright violations.

Universal Media Group Exec Doug Morris: “We believe these new businesses are copyright infringers and owe us tens of millions of dollars.”

Making the issue sound even more ridiculous, Morris proceeds to say Universal is just adapting from experience, saying: MTV “built a multibillion-dollar company on our (music) … for virtually nothing. We learned a hard lesson.”

This is a blatant misunderstanding of the law, as the infringers would be arguably those who download the music/video, not the sites that unknowingly host it (and would be quick to remove it, at least in the case of YouTube, if an argument was filed).

Does Morris blame FM radio for coming along and broadcasting cuts from records other than or in addition to the singles he pays them to play? I do wonder.

LINK

Greenwald’s ‘Iraq For Sale’

Critics and grassroots enthusiasts are already calling Iraq For Sale the finest work of Robert Greenwald, he of Outfoxed and Walmart fame.

Reuters leads with:

A new film uses the $45 six-pack of Coke to open another front in the political battle over Iraq, decrying what it calls profiteering and incompetence by defense contractors with the right political connections.

Check out Link TV’s review/interview w/ Greenwald. Advance reviews from: Arianna Huffington, Steve Johnson (Tribune), Jeannette Catsoulis (NYT).

It’ll be out Sept. 26. Here’s the trailer: