Unofficial SXSW 2014 Parties You Should RSVP To

Jay-Z at Austin City Limits Live ACL Live 2012 SXSW
RSVP to many events. Then roll with it. You might end up front and center like this (Jay-Z at ACL Live, SXSW 2012).

SXSW Interactive is one of the most attended conferences of the year for tech and media types, with 30,000 conference participants flooding Austin. But in recent years, the cost of an official interactive badge has gone up considerably and many are attending unofficial SXSW parties and related events that do not require badges. For people who have never attended SXSWi, it’s good to go with a badge at least one year — the depth and breadth of content discussed across hundreds of panels and sessions can be as valuable and high quality as the networking you’ll do. However, it gets redundant year after year. In past years I’ve attended the music portion of SXSW as well — this is incredibly fun and far fewer people spend time in the actual convention center. Why would you with all the amazing day parties and live music showcases across sunny Austin? Here’s a shortlist of unofficial events that I’ve RSVP’d for this year. For more info and discovery of unofficial SXSW parties I recommend Sched.org, do512, and Unofficial SXSW Guide.

Want to meet up in Austin? I’ll be there from March 6-12. Hit me up!

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Live Streaming into the Future, A Social Media Week Panel

social media week andy sternberg

Adler Integrated Social Media Week LA Live Streaming Panel #smwla #smw12The revolution will be live streamed. But as live streaming platforms and technology are break into the mainstream, how is the relationship between viewers and content producers evolving. What new revenue can live streaming bring to television and how can it benefit venues, artists and labels? Who is doing it right and what are the best practices going forward?

Adler Integrated hosted a panel addressing these questions and looking into the current and future state of live streaming at Social Media Week Los Angeles last week.

Watch the discussion (in two parts) below:

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Interview: Elevator Labs’ Zack Zalon on New Funding, LA’s Innovative Tech Scene

The state of the economy may be a big question mark but one thing’s for sure: L.A. tech is hot. Westwood-based Elevator Labs received $20 million in funding this week in another example of investors putting money into innovative Los Angeles-based startups (just last week Santa Monica-based BetterWorks received an $8 million investment).

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