But another number to add to the analytics spreadsheet, this gives the most specific data on “impressions” of Facebook page feed entries to date. But how an impression is defined by facebook is not entirely clear. Does this mean someone actually paused to read it while scrolling their News Feed? Did they visit the fan page while it was top post?
What is clear is that impressions has nothing to do with clickthrus, however, it is a more specific number than “reach,” which in the case of facebook or twitter — where people with inflated friend and follower counts regularly republish and retweet — quickly inflates into the millions with little true effect.
So what of it? And why now? And why do I only see this on ONE of many FB pages that I admin? And when can I get moar moar moar data please facebook?
?From Google Wave to mommy blogs to TechCrunch’s Mike Arrington “stealing our tweets,” 2009 was a booming year for the Web and social media scene. To celebrate, LAWeekly.com is hosting the LA Web Awards 2009 and asked you to nominate the best in 36 categories. Who gives the best tweet? What’s the best site for gamers? From over a thousand nominations, a team of expert judges from LA and SF’s online communities — including Kevin Pereira, Andrew Nystrom, Gabe Rivera, Travis Keller, Sean Percival, Aubrey Sabala, Mike Prasad, Shira Lazar, John Resig, Maya Baratz, Andrew Sorcini, and VVM new media staff — combed through the sites and selected winners. And to keep it fair, none of the judges voted in a category they’re affiliated with. Check out the winners below and stay tuned for information on how you can win a spot on the guest list for our private party at Bardot on January 21st to celebrate 2009’s best online.
LA’s Best Twitterer
LA’s Best Flickr Pool
LA’s Best Flamer (i.e. best shit talker)
LA’s Best Food Blog
LA’s Best Music Blog
LA’s Best Police Blog
LA’s Best Tech Blog